Rodrigo De Toledo
Associate Professor
Visual Communication, Graphic Design, User Experience Design
School of Communication, Room 355
928-523-0419
rodrigo.detoledo@nau.edu
Personal web page:
neurondiva.com
Research and teaching interests
Rodrigo is a visual artist and designer teaching and working on the moving edge of digital media, with an appreciation for the traditional foundation of the visual arts and graphic design. As a designer, Rodrigo worked with various clients, artists, advertising agencies, design studios, production houses, scientists and marketing consulting firms, including Barclay's Bank, NASA, MTV, NEC, Palm, Apple and GM. The term User Experience Architecture describes his 360 view of the current state of integration in the profession. His projects include motion graphics, experience design, TV commercials, printed publications, web sites and interactive multimedia. His work was recipient of research grants, the NASA Software of the Year and the Forbes best of the Web awards, and it was featured in printed, televised and online media, as well as exhibited in museums, galleries and festivals around the globe. Current creative interests include interactive illustrated fiction for mobile devices,, and gouache illustrations.
Courses offered
VC490c Senior Project
VC433 Graphic Design IV
VC370 Motion Design
VC332 Graphic Design II
VC331 Graphic Design I
Representative research and creative activity
- Chronicles of Entanglement - Illustrated fiction book - author and Illustrator. (2011)
- Online Exhibition Award at Energy Gallery, Toronto (2007)
- Natura Synthetica - Grant recipient for visual language research. (2005)
- Mars Virtual Exploration project - NASA funded interactive multimedia education research. (1998)
- Uneaten Future Virtual World - Interactive CD-ROM title. (1995)
Education
MFA, Art and Technology, The School of the Art Institute of
Chicago 1995
BFA, Industrial Design, Graphic Design emphasis 1992
Associate Degree in Information Technology 1987